RLAO TRADE SHOW SPONSORSHIPS

Sunday, May 31, 2026 | OKC Convention Center

The 3rd Annual RLAO Trade Show: Where Oklahoma’s Liquor Industry Connects, Collaborates, and Grows

Hosted by the Retail Liquor Association of Oklahoma (RLAO), the Third Annual RLAO Trade Show is the premier industry event bringing together licensed liquor store owners, suppliers, distributors, and key decision-makers from across the state. This event is more than a trade show—it’s a celebration of our industry, a powerful networking opportunity, and a platform for building relationships that drive business forward.

Set in the heart of downtown Oklahoma City, the show features exhibits, tastings, educational opportunities, and unforgettable social events that create a dynamic environment for brand exposure and meaningful engagement.

TITLE SPONSOR | $10,000

Be the Name Behind the Biggest Industry Event of the Year 
As the exclusive Title Sponsor of the RLAO Trade Show, your brand will receive maximum visibility and prestige.

This is more than a booth—this is your opportunity to be woven into the very identity of the event. With your name front and center in all communications and marketing, you’ll be the first brand attendees connect with before, during, and after the event.

Your Title Sponsorship Includes:

  • Event Naming Rights
    • Event officially titled “The Second Annual RLAO Trade Show presented by Your Company”
    • Name included in all RLAO trade show communications to Oklahoma liquor store owners and licensees
  • Prominent Brand Exposure
    • Equal billing with RLAO on all event branding (print, digital, social media, and communications)
    • Logo prominently featured on:
      • All digital signage inside and outside of the trade show events (both days)
      • Step-and-repeat backdrop at event entrances for photo ops
      • All marketing materials and on-site branding
  • Trade Show Presence
    • One (1) premium 10×20 booth space
    • Unlimited event credentials for your team
    • Full access to all Trade Show events and networking opportunities
  • Accommodations
    • One (1) room provided at the adjacent Omni Hotel for the duration of the event
  • Social Media & PR Exposure
    • Regular featured mentions on RLAO and partner social media channels
    • Special spotlight posts highlighting your company and your Oklahoma distributor
    • Pre- and post-event promotional support across all platforms

GOLD SPONSOR | $5,000

Position your company at the forefront of Oklahoma’s premier liquor industry event.
As a Gold Sponsor, your brand receives prominent exposure across all platforms—print, digital, and in-person—offering you the reach and recognition to create real impact.

Your Gold Sponsorship Includes:

  • Premium Brand Exposure
    • Second-line logo placement below Title Sponsor on all print, digital, communication, and social media materials
    • Logo featured on the “Step-and-Repeat” backdrop at event entrances for high-traffic photo ops
    • Logo displayed in rotation on digital signage inside and outside all trade show events
  • Trade Show Presence
    • One (1) 10×10 booth at the trade show on Sunday
    • Up to four (4) event credentials for your team
    • Full access to all Trade Show events and networking opportunities
  • Accommodations
    • One (1) room provided at the adjacent Omni Hotel for the duration of the event
  • Social Media & PR Exposure
    • Brand mentions in RLAO social media posts and email communications sent to all Oklahoma liquor store owners and licensees

SILVER SPONSOR | $3,000

Position your brand as a recognized participant in Oklahoma’s growing liquor landscape.
The Silver Sponsorship provides high-visibility placements and an on-the-floor presence, helping your brand engage meaningfully with store owners, suppliers, and fellow stakeholders across the state.

Your Silver Sponsorship Includes:

  • Brand Exposure
    • Smaller logo than Gold or Title Sponsors on all print materials, in-event signage, and digital media
    • Logo displayed in rotation on digital signage inside and outside all trade show events
    • Branded social media mentions leading up to the event
  • Trade Show Presence
    • One (1) 10×10 booth at the trade show on Sunday
    • Unlimited event credentials for your staff
    • All-access to all Trade Show events and networking opportunities
  • Swag Bag Inclusion
    • Promotional materials provided by you inserted directly into swag bags distributed to all attendees

BRONZE SPONSOR | $2,000

Ideal for emerging or regional brands ready to connect face-to-face with key industry players.
The Bronze Sponsorship gives your team a seat at the table, visibility across key touchpoints, and the opportunity to begin building relationships that matter.

Your Bronze Sponsorship Includes:

  • Brand Exposure
    • Smaller logo than Silver, Gold, or Title Sponsors on all print materials and event signage
    • Logo displayed in rotation on digital signage inside and outside all trade show events
    • Branded social media content prior to the event
  • Trade Show Presence
    • One (1) 10×10 booth at the trade show on Sunday
    • Unlimited event credentials for your staff
    • All-access to all Trade Show events and networking opportunities
  • Swag Bag Inclusion
    • Promotional materials provided by you inserted into swag bags distributed to all attendees
  • Additional Opportunities
    • RLAO is open to other collaborative efforts under this sponsorship level at your direction

SWAG BAG INSERT SPONSOR | $100

The Swag Bag Insert Sponsorship is the perfect opportunity to get your name into every hand.

Every registered attendee receives a swag bag upon arrival—filled with goodies and materials from featured sponsors like you.

Your Sponsorship Includes:

  • Guaranteed Brand Visibility
    • Your promo items or literature included in every attendee swag bag
    • A great way to showcase your brand even if you’re unable to attend in person
  • Flexible Promo Options
    • Examples of ideal inserts:
      • Branded pens, koozies, bandanas, shot glasses, key chains, stickers
      • 50ml bottles (licensed participants only)
      • Postcards, coupons, product literature, or brochures
  • Extend Your Reach
    • Attendees carry your brand with them throughout the event and beyond
    • A lasting impression that goes home in every bag

Please keep items small and easy to carry—attendees will be filling their swag bags throughout the show.